Prepping for Salem ShowBiz 2010!

We’ve spent a lot of time the past few weeks getting it together for our first tradeshow appearance. The photo to the left is the small pop-up booth with graphics that we set up in my living room over the weekend!

But as in any tradeshow appearance, you get out more when you do a lot of preparation. For instance, we’ve done a mailer to several local folks that we’d love to do business with, inviting them to our booth at the show this Thursday, May 13th. If they show up and say they got our letter, or show us the letter, we’ll give them one of our new audio CDSeminars which normally sells for – well, we haven’t exactly put a price tag on it yet! But we will soon and you’ll be able to order them through our website.

We’re putting together mini-questionnaires to help qualify (and disqualify) the visitors to our booth. The goal at a tradeshow booth is to talk to as many people as possible, figure out which ones are the ‘hot’ and ‘warm’ leads, get info on them on how and when you’ll follow-up, and move on to the next visitor.

So here’s a benny for you: if you are in the Salem are this coming Thursday, the 13th of May, come by the ShowBiz tradeshow at the State Fairgrounds between 3 and 8 pm, say you read about this on our blog, and we’ll also give YOU a freebie CDSeminar. Not a bad deal, eh? Make sure you mention where you read it.

We’re sharing the booth with SalemBusinessNetwork.com, a new Salem (Oregon) business referral, networking and lead-generation organization. Come see us – we’re in booth 1104!